For medical professionals who are working toward increasing their online presence, making their website mobile-friendly is a great way to grow awareness of their practice and substantially increase their site's visibility. According to a recent Pew survey, 44 percent of patients look up their physicians online. Additionally, one in five patients uses online physician-rating sites.... read more
As millions of people are adopting smartphones and migrating to the mobile web, medical practices and hospitals are looking at their options for creating mobile websites. Having a mobile-friendly site offers multiple benefits the most important being that it makes it easy for mobile users to conveniently find your site! While the choices for a... read more
Do older adults make up a large portion of your medical or healthcare practice's patient base? Perhaps you've been reluctant to invest in an online marketing strategy because you think your patients seek information offline. Well, recent studies suggest you may want to reconsider! A 2013 Pew Internet report found that although online seniors are... read more
You may have heard the term SEO mentioned in discussions about websites and online presence, but are you not quite sure what it means? Whether you're looking to update the look of your healthcare practice's site or to increase your search engine ranking, you'd benefit from knowing more about this term. SEO is an acronym... read more
The purpose of a medical website today is to get visitors to take action, right then and there. And, since studies show that you have as little as three seconds to grab the attention of a website visitor, you have to ask yourself this: How can I captivate my audience enough to take the first... read more
The number of medical providers who have switched to electronic medical records (EMR) is steadily on the rise, having tripled since 2010. This is due in part to the financial incentives that are a major aspect of recent healthcare reform acts. Practices that meet and demonstrate regulatory compliance receive financial incentives for the meaningful use... read more
A recent study found that most mobile users use search engines to track down information about local businesses. The findings highlight the need for practices to have a site that's optimized for mobile devices, including smartphones and tablets. The study looked at U.S. smartphone users ages 18 and older and analyzed their mobile search trends.... read more
Making sure that your medical, healthcare or alternative practice meets HIPAA regulations can be challenging, especially with current health reform regulations. However, there are certain important points that will help your practice as you transition to electronic records. HIPAA (Health Insurance and Portability and Accountability Act) serves to ensure that patients' records are kept safe... read more
Does your practice's current website portray your office in an accurate and efficient way? Let's look beyond having a site that just shows your practice's contact information and a map to the office your site should draw visitors in by introducing them to the actual people behind your practice. Your practice's site should include detailed... read more
When it comes to driving new patients to your website, there are few things as important as Search Engine Optimization, or SEO. With more than 85 percent of all Internet users finding websites through search engines, how you rank in Google, Yahoo and Bing are crucial to your practice's online success. So, what is Search... read more
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Like the DIY idea of Dr. Leonardo websites, but just don’t want to Do-It-Yourself? We understand! Fussing over website details isn’t for everyone. But we do love building websites with our builder and we’re kind of obsessive about how we do things. Plus, we can build them lickety-split – typically in 48 hours or less. So, if it’s easier, we’ll do it for you! And we promise – you’ll love the finished site as much as we loved building it.