In this digital age, your website is a vital resource for potential clients to learn more about your practice and communicate effectively with your staff. But the materials on your website are sometimes more important than the site itself. If the site isn't complete and user friendly, it may pose more of a hindrance to... read more
Whether you're a practicing physician, dentist, or other health professional, one of the biggest hurdles you must overcome when representing yourself to your prospective clients is fear. Many patients feel wary of medical professionals due to negative past experiences or phobias. In fact, studies suggest that as much as 20% of the population feels anxiety... read more
In this digital age, a functional website is essential for any medical practice. When setting up your website, you include many individual components, from a list of your services to your contact information. One of the optional components to include is patient education materials. Your patient education may consist of short summaries of the conditions you... read more
You will often hear the term ‘bounce rate’ when there is a discussion about the quality metrics related to search engine optimization. Your website's bounce rate is defined as the percentage of visitors who leave your site after viewing just one page. If the bounce rate for your medical website is high, it can mean... read more
The key to creating a great website is to offer better, more relevant and highly engaging content to your users. The objective is not just to provide content or information, but rather to give information in a unique and innovative way. When you are in the medical profession, you have the opportunity to keep updating... read more
When you are developing a website for your professional medical practice, you want to ensure that it looks up to date and in sync with the existing web design trends. You want to avoid having a redundant web design layout. The medical profession is a dignified line of work which requires the doctor to earn... read more
Your website talks about your medical practice. It tells visitors what you do and what you know. It is a means to build trust between you and (potential) patients. Your website should be designed, therefore, keeping in mind that it can generate business as easily as it can lose it and that the only way... read more
Your website is, essentially, a marketing tool for your medical practice. It should convey its purpose clearly and must provide all the information that visitors to your site seek. Therefore, the layout that you choose for your website should enable you to accomplish this. Choosing a Website Layout The following factors have to be kept... read more
It is a well-known fact that the popularity of mobile devices is increasing. It is also true that an increasing number of people access the internet through their mobile devices everyday and their purpose is to find information at the right time, no matter where they are. The information that they seek also includes doctors... read more
The importance of first impressions cannot be overstated, and this is especially true when it comes to the Internet. You only have seconds to capture the attention of online users when they land on your website, so it is important to get your website design right. Your website does not mean only your homepage. Online... read more
