While we are seeing major changes in our national healthcare system, many changes are also taking place in regional and state healthcare systems. Recently, seven of the nation's leading health systems in the Northeast announced the launch of an interstate health alliance. This alliance, to be known as "AllSpire Health Partners", will combine the resources... read more
A recent Accenture survey found that more than 40 percent of patients would be willing to switch to a different doctor so that they can have access to their electronic health records (EHR). Currently 36 percent of those surveyed have full access to their electronic health records (EHR), while 41 percent would switch physicians and... read more
If you're ready to take your medical practice online and develop a strong presence on the Web, there are several key points to consider. From cost to content, it's important to have an idea of what you would like to be presented on your new site. You will need an online presence budget While this... read more
When setting up a new site for your practice, it's important to consider several factors that will affect your online presence. For example, if you're contemplating changing the name of your practice as part of your site's new look, make sure that you consider how that will impact your search engine rankings. Changing your practice... read more
Content is one of the most important parts of your online presence. But what exactly is the most important part of content? The quantity, as many believe, is fairly significant (the more information the better). Yet it is the quality that truly makes content so important. Quality means making sure that the content being published... read more
Setting up a medical site for your practice or revamping your existing site is a great opportunity for you to connect with current and potential patients online. Since different marketing strategies work for different doctors, there is really no "right" or "wrong" way of reaching patients. However, there are certain elements that are necessary for... read more
When you have a professional website set up for your practice, even if you use a web design and development service such as Dr. Leonardo to quickly and easily fill it with informative content, you should still be informed about common tech terminologies. The terms below are relatively common but can sound like confusing jargon... read more
If you're looking to market your medical practice, you've likely come across two of the most common terms today SEO and SEM. Both exist with the purpose of getting your website seen and attracting new patients, but it can be hard for many to understand the fundamental differences between these two methods. Understanding these differences... read more
Quite possibly the most important thing a doctor can have is a good reputation. It can be the deciding factor for many potential patients, according to popular healthcare blog KevinMD.com, founded by techie primary care physician Dr. Kevin Pho. Dr. Pho is also a co-author of the recently released book Establishing, Managing, and Protecting Your... read more
Millions of people use their smartphones and tablets to browse the internet each day. In fact, experts predict that more people will soon be using these devices to browse the internet than on a desktop computer! As a result, most businesses, including dental and healthcare practices, are now turning to mobile and tablet devices to... read more
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