Recent Blog Posts

Four Content Marketing Tips Every Doctor Should Follow

Published: May 18, 2015

There are a number of key factors that make up a successful website, including a good design and a focus on search engine optimization (SEO). However, without good content, you will find it difficult to compete with other doctors in your field. Content marketing is a practice focused on providing valuable information to your patients...  read more

How To Get Your Patients To Adopt The Patient Portal

Published: May 13, 2015

An online patient portal is a boon for both medical professionals and also patients, given that it is loaded with benefits. Availability of healthcare information of a patient online makes it easier to review, analyze and offer treatment in the quickest possible ways. While a majority of their patients want to access their healthcare record...  read more

Using Your Website For Effective Patient Education

Published: May 11, 2015

When you formulate a strong program for patient education, it will save you a lot of trouble and time in the long run. The process can appear time consuming at the beginning, but the upside is much greater. How to effectively communicate with patients Talk to your patients: For a positive outcome. Good communication goes...  read more

Three Key Metrics To Track Your Website Traffic

Published: May 7, 2015

Online tracking analytics can turn out to be pretty overwhelming given the number of tools available. The sheer mass of data can be intimidating. Logging on to only one tool, such Google Analytics, yields an ocean of charts, menu items and numbers. However, there is no need to be overwhelmed about tracking your website analytics....  read more

How To Choose The Best Images For Your Website

Published: May 5, 2015

When a person arrives at any business website, chances are that the imagery and colors draw his/her attention. A good website has a perfect blend of color and images. Content placement is also done carefully so that the website displays the engaging text effectively. On the other hand, a jumbled website is quickly rejected. The...  read more

5 Elements Of Successful On-Page Optimization

Published: April 29, 2015

Improving your site's visibility is very important to grow your medical practice. Growing your website's traffic organically is the best way. But, this requires you to incorporate several search engine optimization techniques in your site design and content. Search Engine Optimization Basics Here are five SEO tips that you can incorporate in your website: Keywords:...  read more

4 Mobile Marketing Tips For Your Medical Practice

Published: April 27, 2015

Mobile devices are on the rise and an increasing number of people are using these devices to access the Web. Marketing on mobile platforms can help you to reach out to all those people and grow your practice. Mobile Marketing Tips Here are a few tips to help start off your mobile marketing campaign. Build...  read more

5 Tips For Choosing The Right Website Design

Published: April 22, 2015

Whether you are revamping your current website or designing one for your new practice, it is essential that you get the website design right. After all, a website is a great way to tell the world that you exist and to inform them of the various services you offer. Website Design Must-Haves Below are a...  read more

Understanding SEO: Do's And Dont's

Published: April 20, 2015

Latest statistics by Pew Research Center indicate that eight out of ten health inquiries start in search engines. This is just one statistic indicating that a high quality website optimized to search engines is a vital weapon in your internet marketing arsenal. If you're new to Search Engine Optimization, here's a basic understanding you can...  read more

SEO Tips For Your Medical Website

Published: April 15, 2015

According to Search Engine Land, 85 percent of consumers go online to find local businesses. At this very moment, potential patients are plugging into their iPads, PCs or smartphones to find a pediatric, orthodontic or nephrology service close to where they live. If your website doesn't feature in the first few pages of Google search...  read more