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Recent Blog Posts

How Doctors are Adapting to Healthcare Reform

Published: May 12, 2014

With all of the changes that have been brought about in the healthcare field over the past several years, many physicians have been prompted to alter various aspects of their practice. Whether it's transitioning their current paper filing systems to electronic medical records (EMR) and electronic health records (EHR) or creating a specific page on...  read more


Majority of Patients Get Their Health Information Online

Published: May 5, 2014

More and more often, patients are turning to the Internet to find out about health conditions, understand their symptoms and track down the doctors who can treat them. If you want to attract these visitors to your site, consider populating it with patient education content. This content serves to inform your site's visitors which includes...  read more


Healthcare SEO Tips for Your Practice's Site

Published: May 5, 2014

Google seems to constantly be making changes to its search results ranking algorithm, with many of its updates designed to reward sites that share unique content, acquire high quality backlinks, and possess low bounce rates. These updates changed the way businesses should go about performing Search Engine Optimization (SEO), and while we're sure you often...  read more


Managing Your Mobile Site

Published: May 5, 2014

With more and more people preferring to view websites on their phones and devices such as tablets, it's vital to have a site that is mobile-friendly. Many online users get their content on the go whether it's checking the address, phone numbers or office hours of a business sometimes even looking this information up as...  read more


Why Are Healthcare Providers Making the Switch to Digital?

Published: April 28, 2014

According to recent figures provided by the Robert Wood Johnson Foundation, the number of hospitals going digital has tripled since 2010. Even more hospitals and healthcare offices are estimated to make the switch this year. Researchers believe that U.S. funding for health IT is the driving force behind the switch, as doctors have been awarded...  read more


5 Reasons Your Practice Should Consider Getting a New Site

Published: April 28, 2014

Technology and the Internet change at lightning speed. With these advances come frequent changes in the way we build and design websites. Is your website up to par with the latest technology? Here are five reasons your practice might want to consider a website redesign: 1) Your website does not take advantage of new coding...  read more


FBI Urges Healthcare Providers to Boost Their Online Security

Published: April 28, 2014

The Federal Bureau of Investigation has recently issued a warning to healthcare providers that they must increase their medical websites' cybersecurity systems in order to prevent patients' private records from falling into the wrong hands. The preemptive notice, which was distributed by the FBI to healthcare providers earlier this month and was obtained by Reuters,...  read more


Website Tips for Your Medical Practice

Published: April 21, 2014

Building a site for your medical practice is the first step to creating your practice's online presence. Once it's up, however, it's important to keep updating the site in order to manage how your practice is viewed online and to better communicate with current and potential patients. Here are four tips for creating and maintaining...  read more


What Doctors Should Know About SEO

Published: April 21, 2014

In today's competitive healthcare field, every practice looks for ways to stand out. One of the best ways for a doctor to make his or her practice stand out is to have an effective online marketing plan. An effective online marketing plan should always include Search Engine Optimization (better known as "SEO"). While SEO can...  read more


Keeping Your Medical Practice's Content and Communication Secure

Published: April 21, 2014

When picking a website builder to create your practice's new website, one important aspect to consider is security. As a healthcare professional, you're fully aware of the paramount role that privacy and data protection play when it comes to your patients. You want your site's medical information and patient communication portals to be safe. While...  read more