So, you think your practice’s website may be starting to look a little dog-eared. Here are a few signs that it might be time to consider a new website: Your website has had the same look for more than four years, maybe even more than ten years… The site is difficult, or almost impossible, to... read more
You Need Your OWN PROVIDER-Site. Here's Why: It's certainly no secret that patients are typically referred to healthcare providers as a recommendation from another provider or from a fellow patient. The referral process is the heart of every fellowship and professional relationship. But today's trends are demonstrating an intermediate step before the patient contacts... read more
Anatomy of a Great Medical Website Design - Series (5 of 5) On-Page SEO Websites which use a Content Management System (CMS) give the practice the ability to edit and change the content on their website themselves. This can also include the ability to access and modify the On-Page SEO (Search Engine Optimization) features. While... read more
Anatomy of a Great Medical Website Design - Series (4 of 5) Office Forms Patient forms remain a necessity to every medical office. Place those patient forms on your website as PDF files that patients can download and complete before their appointment. Today’s forms are often available as interactive PDF files to be completed online... read more
Keeping up to date with tech terminologies will allow you to quickly and easily fill your website with informative content. Whether for a PROVIDER-Site or a PRACTICE-Site, Dr. Leonardo is informed and wants you to be informed as well. Below are common terms that may sound like confusing jargon for those who aren't familiar with building... read more
Last year in November 2016, smartphones finally exceeded all other devices in browsing the Internet. As a result, most businesses, including dental and healthcare practices, have turned to mobile and tablet devices to reach on-the-go patients. Mobile marketing strategies can benefit a medical or dental practice of any size. So, Has Your Practice Managed to Go... read more
So you're looking to market your healthcare practice, and now you've likely come across two of the most common terms -- SEO and SEM. Both exist with the purpose of getting your website seen and attracting new patients, but it can be difficult for many to understand the differences between these two methods. Understanding these... read more
LOST REFERRALS = LOST REVENUE: Series (4 of 5) Previously we discussed the growing trend of Online Appointment Scheduling and how it can benefit your organization. In this article, we look at another growing trend – Patient Reviews, and how Patient Education Content is at the heart of search engine qualifications. Five-Star Ratings &... read more
LOST REFERRALS = LOST REVENUE: Series (3 of 5) Previously we talked about the Distracted Patient who winds up visiting the online profile of a competing provider. Now we discuss the trends and benefits of Online Appointment Scheduling. For many years, the typical phone call placed to a doctor’s office goes something like this:... read more
Like the DIY idea of Dr. Leonardo websites, but just don’t want to Do-It-Yourself? We understand! Fussing over website details isn’t for everyone. But we do love building websites with our builder and we’re kind of obsessive about how we do things. Plus, we can build them lickety-split – typically in 48 hours or less. So, if it’s easier, we’ll do it for you! And we promise – you’ll love the finished site as much as we loved building it.