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Recent Blog Posts

Market Yourself With A Personal Website

Published: March 25, 2022

Setting up a personal medical site for yourself as a healthcare provider is a great opportunity for you to connect with current and potential patients online. Since different marketing strategies work for different providers, there is really no "right" or "wrong" way of reaching patients. However, there are certain elements that will make your personal...  read more


The Incredible Value of Google Reviews

Published: March 18, 2022

Positive patient reviews for healthcare providers are critical aspects of your professional reputation. A 2021 survey found that 81% of patients consider online reviews when selecting their healthcare providers*. Patient feedback, personal experience, star ratings, and the total number of reviews are all important criteria to patients when researching and choosing a provider. Perhaps more...  read more


Additional Digital Marketing Services For Your Practice

Published: February 25, 2022

Dr. Leonardo recommends our own affiliate company, Digital MindScapes, offering online marketing solutions for healthcare providers, practices and pharmacies with specialty-specific website designs for Dr. Leonardo websites as well as custom web development. Digital MindScapes (DMS) specializes in Internet marketing services for healthcare and for businesses of all sizes. With more than two decades of experience in...  read more


New at Dr. Leonardo: Google Ratings & Reviews on PROVIDER-Sites

Published: November 19, 2021

Ever wonder what the primary reason is that patients look up their doctors on Google? It's to see Ratings & Reviews. Patients are keenly interested in the experiences of others when it comes to patient engagements with providers, facility and practice staff. What a patient finds can have a profound effect on new patients, and...  read more


Optimize Your Google My Business Listing

Published: October 15, 2021

Your Google My Business (GMB) Listing is your Practice's Profile. As one of the top search results that displays, it is a platform where your patients can learn about you quickly and engage with you. Just having a GMB listing is not enough to turn prospects into patients. It is important to take full advantage...  read more


Social Media Advertising for Healthcare Providers

Published: September 17, 2021

Social media has increasingly become a key outlet for healthcare providers to communicate and engage with patients as well as promote their health services. Posting frequently and interacting with patients is important since social media reaches thousands of people and therefore can work to expand your patient base. Social media advertising in particular allows providers...  read more


Pay-Per-Click (PPC) Ads Place Your Website at the Top of Search Results

Published: August 20, 2021

Searching on the Internet for healthcare conditions renders an endless list of results. How can you compete with other health practices and clinics offering similar services? Appearing on the first page of search engines is critical to the success of a practice's marketing campaign. Pay-Per-Click (PPC) advertising brings your name and your practice to the...  read more


Give Your Dr. Leonardo Site A Brand New Look!

Published: July 15, 2021

Redesigning a website can be excruciatingly time consuming as well as expensive. Did you know that with a Dr. Leonardo Site, you can have a completely new design in a matter of seconds? Dr. Leonardo understands that having the same design for too long can become out dated. Sometimes you want your site to appear...  read more


How to Target-Advertise Yourself & Your Healthcare Practice

Published: May 11, 2021

Every day, patients search for health services on the Internet while also checking their social media for provider recommendations. If you want to stand out from your competition, you need to be seen! Target-Advertising does just that. Creative and informative advertisements invite your patients to learn more about you. Our affiliate partner — Digital MindScapes (DMS) — can do this for...  read more


How to Appear on the First Page of Google, Bing and Others

Published: April 29, 2021

We all know that searching on the Internet for healthcare conditions renders an endless list of results. It can be overwhelming, and with just one broad search term your patients will be able to access your competition. Appearing on the first page of a search engine is critical to marketing success. In a Forbes article, according...  read more