How A Website Helps To Acquire Patients

Upload: March 23, 2015When you invest in a website for your medical practice, you want to make sure that it is working for you rather than against you. One of the goals of having a website is to bring in prospective patients, also known as leads, to your office. Your website can be a great tool in getting people in the door. The following are a few ways you can improve lead generation.

Have A Clear And Engaging Landing Page

One of the best things you can do to generate leads through your website is to provide a clear purpose on the landing page of your site. You should be straightforward with what you offer your patients. You need to clearly identify the different areas of your site, including information about your services, registration information, contact information, and any other pertinent information you want your patients to know. One each individual page, make sure you include a link back to your landing page. You may even want to add an email list that prospective patients can sign up to in order to get news and information from your medical practice.

Make Sure Your Contact Information Is Front And Center On Every Page

More than anything, you want to have your contact information in a clear and conspicuous place on every page of your site. If you do not make it easy for people to contact your practice, they may not take the time to search for that information on their own. You need to have a phone number and email address at the very least on each page. You may also want to place your physical address as well in case someone wants to drop by with questions.

Need Help Boosting your Online Presence? Let Dr. Leonardo Help

Dr. Leonardo is a website builder designed for medical practices. In three easy steps, you can have your medical practice's website live on the Web. For more information on where to start, contact us.