Search & Marketing Automation | Reputation Management | Public Relations
SRL Group is a complete digital marketing agency and Dr-Leonardo's Premier Marketing Partner for Search Engine Optimization (SEO) and Search Engine Marketing (SEM) / Pay-Per-Click (PPC) Advertising.
SRL Group is intimately familiar with the Dr. Leonardo Internet Presence Platform and code. They can help position your Dr. Leonardo website at the top of local search results, and even penetrate many first page search results in highly competitive markets.
Organic Search (SEO)
A successful organic search campaign requires technical skill combined with writing talent. The best SEO is something that appears natural – so search engines recognize the authority of your website or landing page. Search engine optimization is not something that happens overnight. Our work involves careful analysis of the keywords and search phrases that drive profitable traffic to your website. This analysis works hand-in-hand with pay-per-click efforts, and can even influence word choices for online PR.
One of the most important search ranking factors for local businesses is your local search presence: online reviews, consistency in Name, Address & Phone, and having a mobile-friendly website.
Paid Search (PPC)
Pay Per Click (PPC) advertising can be a profitable way to grow your practice or clinic. But success depends upon thoughtful, detailed campaign configuration, and rock-solid ROI tracking. SRL Group’s AdWords Certified strategists have configured more than 1,000 paid campaigns with AdWords, Bing, FaceBook as well as proprietary display networks.
Marketing automation uses web technology and email to retain your patients and encourage them to consider additional service by personalizing the patient’s experience with your website. Marketing automation helps you better understand patient behaviors and actions, so your campaigns will deliver more qualified leads to your practice.
Control your entire online presence from a single, convenient dashboard:
- Get more 5-star reviews from your best (and happiest) customers
- Market great reviews to your website and social media channels
- Monitor your online reviews from more than 50 top review websites
- Manage negative reviews and resolve customer disputes in a private channel.
- Syndicate your business contact information to the major sites that matter most to your customers.
SRL Group offers expert consulting services for writing press releases, op-ed letters, case histories, white papers and other news content. More importantly, we offer skilled media relations services to identify a full range of highly relevant media outlets, and pitch your story to obtain real results. In today’s fragmented media environment, there are more opportunities than ever.
Do you have a great story but lack time and resources to break through? Our senior-level PR experience can help conceive your story, then develop a pitch plan that targets all your relevant and important media.
- Speaking Engagements & Announcements
- New Clinical Staff Hires
- Guest Blog Submissions
- Patient Case Histories
SRL Group, Inc. has deep experience in consumer healthcare and various other businesses. With more than 25 years of PR experience, we create compelling, fact-filled and effective PR that will help accelerate your practice and career.