The Power of Your Personal Name

When creating a personal website it is important to understand the power your name has in the process. Your name is consistent and will follow you wherever you go.
When creating a personal website it is important to understand the power your name has in the process. Your name is consistent and will follow you wherever you go.
Last year, Doximity® announced that it had reached a milestone of one million members making the it one of the most popular services used by healthcare providers. If you are a Doximity member, you can use the information on your profile to create your own personal website with Dr. Leonardo®. Dr. Leonardo automatically accesses your... read more
A few interesting facts for healthcare providers to think about to start their Happy New Year in 2019: 80% of all Internet users (93 million Americans) search the web for health-related topics. 63% search for a specific disease or medical problem. 47% search for a particular medical treatment or procedure. 21% search for a particular... read more
Every healthcare professional -- doctors, assistants, hygienists, therapists, technicians -- each need to have their own personal website. Every one. No exceptions. Now! When I first started designing websites for medical and dental practices in 1999, there was hardly a practice that had any sort of web presence. And very few practices were even interested... read more
LOST REFERRALS = LOST REVENUE: Series (2 of 5) Previously we identified a growing problem facing individual healthcare providers with Lost Referrals, a/k/a Leakage. Since professional recommendations remain the primary source of new patients, every provider needs to protect against losing patients to other doctors and health systems. Now we explore how easily patients... read more