Your website talks about your medical practice. It tells visitors what you do and what you know. It is a means to build trust between you and (potential) patients. Your website should be designed, therefore, keeping in mind that it can generate business as easily as it can lose it and that the only way... read more
Your website is, essentially, a marketing tool for your medical practice. It should convey its purpose clearly and must provide all the information that visitors to your site seek. Therefore, the layout that you choose for your website should enable you to accomplish this. Choosing a Website Layout The following factors have to be kept... read more
It is a well-known fact that the popularity of mobile devices is increasing. It is also true that an increasing number of people access the internet through their mobile devices everyday and their purpose is to find information at the right time, no matter where they are. The information that they seek also includes doctors... read more
The importance of first impressions cannot be overstated, and this is especially true when it comes to the Internet. You only have seconds to capture the attention of online users when they land on your website, so it is important to get your website design right. Your website does not mean only your homepage. Online... read more
It's no secret that a growing number of people rely on the internet to help them in their daily activities. This includes searching for doctors who can treat their illnesses and are located close to the patient's home or place of work. Doctors should, as a result, work to ensure that their website turns up... read more
There are a number of key factors that make up a successful website, including a good design and a focus on search engine optimization (SEO). However, without good content, you will find it difficult to compete with other doctors in your field. Content marketing is a practice focused on providing valuable information to your patients... read more
An online patient portal is a boon for both medical professionals and also patients, given that it is loaded with benefits. Availability of healthcare information of a patient online makes it easier to review, analyze and offer treatment in the quickest possible ways. While a majority of their patients want to access their healthcare record... read more
When you formulate a strong program for patient education, it will save you a lot of trouble and time in the long run. The process can appear time consuming at the beginning, but the upside is much greater. How to effectively communicate with patients Talk to your patients: For a positive outcome. Good communication goes... read more
Online tracking analytics can turn out to be pretty overwhelming given the number of tools available. The sheer mass of data can be intimidating. Logging on to only one tool, such Google Analytics, yields an ocean of charts, menu items and numbers. However, there is no need to be overwhelmed about tracking your website analytics.... read more
When a person arrives at any business website, chances are that the imagery and colors draw his/her attention. A good website has a perfect blend of color and images. Content placement is also done carefully so that the website displays the engaging text effectively. On the other hand, a jumbled website is quickly rejected. The... read more