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Recent posts

Why Doctors Need a User-Friendly, Engaging Website

May 29, 2015
Medical Professionals

Your website talks about your medical practice. It tells visitors what you do and what you know. It is a means to build trust between you and (potential) patients. Your website should be designed, therefore, keeping in mind that it can generate business as easily as it can lose it and that the only way...  read more


Factors to Keep in Mind While Picking Your Website's Layout

May 27, 2015

Your website is, essentially, a marketing tool for your medical practice. It should convey its purpose clearly and must provide all the information that visitors to your site seek. Therefore, the layout that you choose for your website should enable you to accomplish this. Choosing a Website Layout The following factors have to be kept...  read more


Creating a Mobile-Friendly Website

May 25, 2015

It is a well-known fact that the popularity of mobile devices is increasing. It is also true that an increasing number of people access the internet through their mobile devices everyday and their purpose is to find information at the right time, no matter where they are. The information that they seek also includes doctors...  read more


What First Impression Does Your Website Give?

May 22, 2015

The importance of first impressions cannot be overstated, and this is especially true when it comes to the Internet. You only have seconds to capture the attention of online users when they land on your website, so it is important to get your website design right. Your website does not mean only your homepage. Online...  read more


SEO Practices to Boost Your Website Search Results

May 20, 2015

It's no secret that a growing number of people rely on the internet to help them in their daily activities. This includes searching for  doctors who can treat their illnesses and are located close to the patient's home or place of work. Doctors should, as a result, work to ensure that their website turns up...  read more


Four Content Marketing Tips Every Doctor Should Follow

May 18, 2015

There are a number of key factors that make up a successful website, including a good design and a focus on search engine optimization (SEO). However, without good content, you will find it difficult to compete with other doctors in your field. Content marketing is a practice focused on providing valuable information to your patients...  read more


How To Get Your Patients To Adopt The Patient Portal

May 13, 2015

An online patient portal is a boon for both medical professionals and also patients, given that it is loaded with benefits. Availability of healthcare information of a patient online makes it easier to review, analyze and offer treatment in the quickest possible ways. While a majority of their patients want to access their healthcare record...  read more


Using Your Website For Effective Patient Education

May 11, 2015

When you formulate a strong program for patient education, it will save you a lot of trouble and time in the long run. The process can appear time consuming at the beginning, but the upside is much greater. How to effectively communicate with patients Talk to your patients: For a positive outcome. Good communication goes...  read more


Three Key Metrics To Track Your Website Traffic

May 7, 2015

Online tracking analytics can turn out to be pretty overwhelming given the number of tools available. The sheer mass of data can be intimidating. Logging on to only one tool, such Google Analytics, yields an ocean of charts, menu items and numbers. However, there is no need to be overwhelmed about tracking your website analytics....  read more


How To Choose The Best Images For Your Website

May 5, 2015

When a person arrives at any business website, chances are that the imagery and colors draw his/her attention. A good website has a perfect blend of color and images. Content placement is also done carefully so that the website displays the engaging text effectively. On the other hand, a jumbled website is quickly rejected. The...  read more