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Recent Blog Posts

What to Know About Electronic Health Records (EHR)

Published: September 26, 2014

Electronic Health Records (EHR) are a system of electronic health information, pertaining to an individual patient. These records contain a range of important patient data, including their medical history, allergies, current medications, immunization status, and personal statistics, including age and weight, and billing records. These records were introduced as part of the Health Information Technology...  read more

Benefits of Having a Mobile Website

Published: September 24, 2014

The internet has changed greatly since its original inception, and technology has quickly changed along with it. Now, the internet has gone mobile, with many users carrying it with them wherever they go each day. As the internet changes, so do the way websites are built. Today, having a website that is either optimized or...  read more

How Duplicate Content Can Effect Your Website Traffic

Published: September 22, 2014

Creating content for a medical website that is engaging, educational and fresh for potential patients can be extremely difficult especially when writing is not your main area of expertise. Because of this difficulty, doctors often end up with written content that is more or less identical on several pages of their website. This practice is...  read more

What Do I Need for My Medical Website?

Published: September 19, 2014
Dr Leonardo Questions

Since different online marketing strategies work for different doctors, there is really no "wrong" way of reaching your target patients through the web. However, one thing is clear: your practice needs a quality website that truly reflects you as a doctor, and the overall goals of your practice. So, what exactly do you need for...  read more

Components of a Website with Visual Appeal

Published: September 12, 2014

When it comes to creating a great website, it's important to remember that first impressions are everything in the world of online marketing. Your patients will visit your website seeking quality medical information- yet, a website with visual appeal will be what draws them into your website. From choosing quality images to an appealing color...  read more

The ABCs of SEO: 10 Terms Every Doctor Should Know

Published: September 5, 2014

These days, with the Internet so accessible, people turn to search engines to help them navigate through life. Directions, suggestions, information, opinions and advice are all available instantly, at the click of a button. That is why it is imperative that healthcare providers make the effort to stay relevant in search engine queries. That's where...  read more