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Recent Blog Posts

Using Your Website For Effective Patient Education

Published: May 11, 2015

When you formulate a strong program for patient education, it will save you a lot of trouble and time in the long run. The process can appear time consuming at the beginning, but the upside is much greater. How to effectively communicate with patients Talk to your patients: For a positive outcome. Good communication goes...  read more


Three Key Metrics To Track Your Website Traffic

Published: May 7, 2015

Online tracking analytics can turn out to be pretty overwhelming given the number of tools available. The sheer mass of data can be intimidating. Logging on to only one tool, such Google Analytics, yields an ocean of charts, menu items and numbers. However, there is no need to be overwhelmed about tracking your website analytics....  read more


How To Choose The Best Images For Your Website

Published: May 5, 2015

When a person arrives at any business website, chances are that the imagery and colors draw his/her attention. A good website has a perfect blend of color and images. Content placement is also done carefully so that the website displays the engaging text effectively. On the other hand, a jumbled website is quickly rejected. The...  read more


5 Elements Of Successful On-Page Optimization

Published: April 29, 2015

Improving your site's visibility is very important to grow your medical practice. Growing your website's traffic organically is the best way. But, this requires you to incorporate several search engine optimization techniques in your site design and content. Search Engine Optimization Basics Here are five SEO tips that you can incorporate in your website: Keywords:...  read more


4 Mobile Marketing Tips For Your Medical Practice

Published: April 27, 2015

Mobile devices are on the rise and an increasing number of people are using these devices to access the Web. Marketing on mobile platforms can help you to reach out to all those people and grow your practice. Mobile Marketing Tips Here are a few tips to help start off your mobile marketing campaign. Build...  read more


5 Tips For Choosing The Right Website Design

Published: April 22, 2015

Whether you are revamping your current website or designing one for your new practice, it is essential that you get the website design right. After all, a website is a great way to tell the world that you exist and to inform them of the various services you offer. Website Design Must-Haves Below are a...  read more


Understanding SEO: Do's And Dont's

Published: April 20, 2015

Latest statistics by Pew Research Center indicate that eight out of ten health inquiries start in search engines. This is just one statistic indicating that a high quality website optimized to search engines is a vital weapon in your internet marketing arsenal. If you're new to Search Engine Optimization, here's a basic understanding you can...  read more


SEO Tips For Your Medical Website

Published: April 15, 2015

According to Search Engine Land, 85 percent of consumers go online to find local businesses. At this very moment, potential patients are plugging into their iPads, PCs or smartphones to find a pediatric, orthodontic or nephrology service close to where they live. If your website doesn't feature in the first few pages of Google search...  read more


Why You Should Have A Contact Form On Your Website

Published: April 13, 2015

A call to action is effective only if a potential patient takes immediate action on your website. A secure contact form is the simplest and most effective way to assist patients in communicating with you immediately. Apart from encouraging quick action, there are five others reasons to use a contact form on your website. Aesthetic...  read more


3 Secret Elements Of A Successful Site

Published: March 30, 2015

Search engines can be tricky (and ever-changing) when it comes to ranking Web traffic. A beautiful website is designed, goes live, and then only receives minimal traffic. The following are three lesser-known elements of a website that can greatly impact search rankings. Quality Content More than anything, a website needs good, quality content in order...  read more